Close More Deals with Text Snippets
Updated: August 10, 2023Closing deals is crucial for business success, and the right approach can make a huge difference. In this article, we're going to talk about how to make your deal-closing more effective. We'll focus on the role of Snippets in this process. The challenge is to get the balance right between being efficient and keeping things personal. So, let's get started and explore these techniques to boost your sales.
How using templates can help close more deals
Snippets can significantly accelerate deal closures. By eliminating repetitive typing and minimizing the time taken to craft messages, you can focus more on engaging your clients and negotiating deals. Snippets are versatile, such as following up after meeting with potential clients and breaking the silence while waiting for your potential client’s response.
Text snippet strategy #1: Following up post meeting
The importance of following up after a sales meeting is vital in progressing a deal. This communication serves as an opportunity to reiterate the value proposition, address any unresolved queries, and pave the way for further discussions. Snippets can significantly enhance this process by ensuring consistency, maintaining professionalism, and saving time.
For instance, a post-meeting follow-up text snippet might look like this:
DEAL Summary Copy Snippet Copied!
Subject: [Prospect’s Name], here’s your DEAL summary from our meeting
Hi [Prospect’s Name],
Thanks for your time during our meeting. As promised, here’s a summary of what we discussed
Deliverables: [List deliverables]
Expectations: [List expectations]
Agreements: [List agreements]
Launch date: [Proposed launch date]
Please review the above and let me know if you have any questions or concerns. Looking forward to moving forward together!
Best,
[Your Name]
Additional Feature Information Copy Snippet Copied!
Subject: [Prospect’s Name], let’s keep the conversation going
Hi [Prospect’s Name],
Thanks for the insightful conversation during our last meeting. I noticed that you were particularly interested in [specific feature or topic]. Here’s some additional information that I thought you’d find useful: [Attach a resource or share a link].
Would you like to schedule a follow-up call to discuss this further or explore other aspects of [Your Solution]? Let me know your availability, and I’ll set up a meeting.
Best,
[Your Name]
By utilizing such Snippets, you ensure a quick, personalized, and effective follow-up communication that can lead the prospect closer to deal closure.
Text snippet strategy #2: Breaking the silence
There are times in the sales process when the communication line between you and the potential client may go silent. Perhaps the client is considering options, or they are simply busy. Whatever the reason, reigniting the conversation is crucial, and Snippets can be particularly handy here.
A text snippet for breaking the silence may look like:
Just Checking In Copy Snippet Copied!
Subject: [Prospect’s Name], just checking in
Hi [Prospect’s Name],
I hope you’ve had a chance to review the information we discussed during our meeting. I wanted to check in and see if you have any questions or need additional information to make a decision.
Please let me know if there’s anything I can do to assist you further.
Best,
[Your Name]
Discuss Updates Copy Snippet Copied!
Subject: [Prospect’s Name], updates on [Your Solution]
Hi [Prospect’s Name],
I hope you’re doing well. Since we last spoke, we’ve made some updates to [Your Solution] that I think you’ll find interesting. [Briefly mention the updates or attach relevant information.]
If you’d like to discuss these updates or revisit our previous conversation, please let me know. I’m here to help.
Best,
[Your Name]
By using Snippets like this, you can reestablish contact in a friendly, non-invasive manner, reminding the client of the value your product or service can add to their business and nudging them towards making a decision.
Text snippet strategy #3: Showcasing success stories
One of the most persuasive ways to push a deal towards closure is by showcasing the successes your previous clients have experienced with your product or service. Prospects want to see tangible proof that your solution works, and sharing relevant success stories can provide that assurance. Snippets can play a significant role in presenting these success stories in a standardized yet personalized manner.
A text snippet for showcasing success stories might look like this:
Success Story Copy Snippet Copied!
Subject: [Prospect’s Name], see how [Product/Service] helped [Previous Client’s Name]
Hi [Prospect’s Name],
I hope you’re doing well. I thought you might be interested in how [Previous Client’s Name] benefited from using our [Product/Service].
They faced similar challenges as you are now, and our solution helped them achieve [specific results]. Here’s a brief case study that explains their journey with us: [Attach case study or provide a link].
If you’re interested, I can schedule a time to discuss this in more detail and how we could tailor a similar approach for your business.
Best,
[Your Name]
Customer Testimonial Copy Snippet Copied!
Subject: [Prospect’s Name], here’s what our clients are saying
Hi [Prospect’s Name],
I believe in letting our success speak for us. Here’s what one of our satisfied customers, [Previous Client’s Name], has to say about our [Product/Service]:
“[Insert testimonial]”
This is just one example of how our [Product/Service] has been able to create value for our clients. If you’d like to know more or discuss how we can do the same for you, let’s set up a time to chat.
Best,
[Your Name]
By using such Snippets, you can effectively share success stories that not only highlight your product or service’s effectiveness but also build trust with your prospects. This strategy can nudge the client closer to deal closure by providing them with proof of your solution’s value.
Explore similar templates from this reference page to maximize your sales efficiency: Closing Sales Email Templates. For an example list of useful Snippets to consider, be sure to check out the full list here in our template gallery.
Why you should explore and test different templates
Testing is vital in determining the effectiveness of Snippets. Monitor your engagement rates and client feedback to refine your Snippets continually. Feedback should be incorporated to adjust the tone, content, and length of your Snippets to best match your clients’ preferences.
How tools like TextExpander can help
If you want to close more deals with text Snippets, TextExpander is a great tool to use. With TextExpander, you can keep track of all your Snippets, use it on any device, and share your best-performing Snippets with your entire team.
Ready to close more sales by using personalized Snippets? Learn more about TextExpander for Sales Teams and consider signing up for a free, 30-day trial today: https://textexpander.com/get-started.
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